Scott Bywater
Scott Bywater is a direct mail copywriter and the author of Cash-Flow Advertising. To get access to his highly prized complimentary copy of '7 Ways To Get More Customers" (valued at $29.95) and to join his controversial and insighful "Copywriting Selling Secrets" newsletter where you'll uncover the truth about why most ads and sales letters don't work (and how to make yours stand out from the rest) head on over to his web site at http://www.copywritingthatsells.com.au
Articles by this Author
Why Most Business Owners Aren't Productive
- By Scott Bywater
- Published August 15, 2011
- Business
- Unrated
I made a post on Facebook the other day which read
Turning Useless Facts Into Moolah
- By Scott Bywater
- Published August 15, 2011
- Business
- Unrated
I was sitting here doing a meditation this morning, wondering what I would write about today, when I saw a little book on my desk
I picked it up last year
The Passing of a Legend
- By Scott Bywater
- Published August 15, 2011
- Business
- Unrated
I remember attending an Anthony Robbins seminar when I was about 16 I begged and pleaded to go and eventually my parents gave in and my mother and I went to Darling Harbour for the weekend to check the "BIG MAN" out
Prepare For a Disaster
- By Scott Bywater
- Published August 13, 2011
- Business
- Unrated
Ever since I was a kid, I was a bit of a sports nut I was into cricket, tennis, soccer and even made the Teal Cup Squad for the Northern Territory Football team before moving to Coffs Harbour when I was about 15 years old
The "It's Who You Know" Myth
- By Scott Bywater
- Published August 13, 2011
- Business
- Unrated
I must have heard this hundreds of times over the years: "It's not what you know, it's who you know"
And while there may an element of truth to this, it seems like a damn fine excuse for anyone who isn't born into the right social circle
Are You an Advertising Victim?
- By Scott Bywater
- Published August 13, 2011
- Business
- Unrated
Have you thrown good money after bad as a result of advertising disinformation & falsehoods which have robbed you blind
I've spoken to plenty of people who have
My Rags to Riches Story
- By Scott Bywater
- Published August 13, 2011
- Business
- Unrated
“My rags to riches story
The subject line at the top of this letter is actually a lie I’m not yet rich
Is Your Business a House of Cards?
- By Scott Bywater
- Published August 13, 2011
- Business
- Unrated
Did you know there’s a guy called Bryan Berg from the USA who constructed a free-standing house of cards that measured 786m tall
Attack Like a Tiger
- By Scott Bywater
- Published August 11, 2011
- Marketing
- Unrated
Recently I watched Australia show South Africa who was BOSS in the 20 / 20 cricket match at the Gabba
I like to rub this in because I received a number of‘ tongue in cheek’ comments from some of the South African members of my list
Gardeners Kill Pests, Entrepreneurs Do This
- By Scott Bywater
- Published August 11, 2011
- Marketing
- Unrated
Let me tell you about my vegetable patch
My wife orders organic food every week and I am a big believer that organic food is far better for you than the food you get from your local supermarket
Can You Bust Through Your Personal 4-Minute Mile?
- By Scott Bywater
- Published August 8, 2011
- Business
- Unrated
I am sure you have heard of the Four Minute Mile and the story behind it
Everyone thought it was impossible until Roger Bannister made the breakthrough
Copywriting Secrets From Michael Buble
- By Scott Bywater
- Published August 8, 2011
- Entertainment
- Unrated
Recently, on the suggestion of my wife and a friend of hers I was 'dragged along' to a Michael Buble concert
Well, actually
Are You a Marketing Hunter Or a Marketing Farmer?
- By Scott Bywater
- Published August 8, 2011
- Marketing
- Unrated
You wake up in the morning, gather your weapons and head out to combat Some days you come back with a boar, other days your family goes hungry
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